Yellow
Frog

The Yellow Frog originally began as part of a series called 52 Logos, in which I would attempt to create one logo a week over the course of a year.

I wanted to create something fun and playful, and was practicing with a monoline illustration style.

Eventually, the brand caught the eye of a budding design company who purchased a license to use the logo and name for their own business.

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Just Merch